E-MAIL EU COUNCIL MEMBERS TO REJECT AMENDMENT 171

The plant-based milk industry is about to be CENSORED by March 22 in the European Union. This is a campaign to directly contact law makers in the European Union Council and Commission and urge them to reject Amendment 171. This Amendment will be added to the Common Organization of the Markets for Agricultural Products (CMO) that is within the Common Agricultural Policy (CAP). If this Amendment is added to the legislation it will ban:
1. ‘evocations’ of dairy products on plant-based packaging or in advertising (like pouring a cappuccino with almond milk)
2. phrases like “dairy free” “free from milk” “milk free” or “creamy” on packaging or in advertising
3. the use of cartons and yogurt pots for plant-based dairy alternatives
4. comparisons of the environmental foodprint of dairy and plant-based alternatives on packaging or in advertising

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